Off to the PGA Show….
This week, Ray Mundy, Jim Burton, and I will be traveling to the 57th PGA Merchandise Show in Orlando, Florida. The PGA Merchandise Show is a platform for nearly 1,000 vendors representing every business sector of golf. It is located at the spectacular Orange County Convention Center.
The week starts out Wednesday at the Eighth Annual Demo Day at Orange County National Golf Center and Lodge. This will give us a chance to check out the latest in technology advancements by the leading manufacturers in the golf business. More than 80 golf equipment companies will be there featuring everything from drivers, woods, and irons, to club fitting and instructional aides.
The next three mornings are packed with a wide variety of seminars about different areas of interest in the golf business. A few of the seminars that we are attending are; Developing Junior Golfers, The Consumer Research Model, and Retail Best Practices. The rest of the days will be spent trying to see what the 1,000 vendors have to offer!
This will be an exciting week for us here at Jones Creek and we are looking forward to coming back and sharing everything that we learned at the show with you!
Fairways and Greens,
Drew Belt
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